RESOURCES
How Government Agencies communicate with Hispanics via Social Media: Hispanicize Conference
Presented April 7, 2011
Case Study: CDC Espanol Social Media campaign presented by the Centers for Disease Control and Prevention and DK Web Consulting. Topics discussed include Spanish social media monitoring, facebook advertising, custom facebook landing pages, and overall hispanic marketing strategy.
Presented April 7, 2011
Case Study: CDC Espanol Social Media campaign presented by the Centers for Disease Control and Prevention and DK Web Consulting. Topics discussed include Spanish social media monitoring, facebook advertising, custom facebook landing pages, and overall hispanic marketing strategy.
Why marketing to Hispanics with Social Media works: Social Media Spanish presentation April 6 2011
Presentation showing best practices for marketing to Hispanics with social media as well as several case studies from brands including the NBA, Being Latino and Degree Men. Presented to the AMA on April 6, 2011
Presentation showing best practices for marketing to Hispanics with social media as well as several case studies from brands including the NBA, Being Latino and Degree Men. Presented to the AMA on April 6, 2011
Hispanic Social Media Listening DK Web Consulting
The Hispanic conversation is happening right now online via social media and blogs. What do Hispanic consumers say about your brand. See what actionable results you can provide quickly.
The Hispanic conversation is happening right now online via social media and blogs. What do Hispanic consumers say about your brand. See what actionable results you can provide quickly.
Social Media Engagement Scoring
It is often hard to measure how effective a campaign is and how engaged fans are in the conversation. A simple, albeit manual way to measure how involved fans are is by using the Social Media Engagement Scoring system that ranks a Facebook page based on posts per day to quantity of fans.
It is often hard to measure how effective a campaign is and how engaged fans are in the conversation. A simple, albeit manual way to measure how involved fans are is by using the Social Media Engagement Scoring system that ranks a Facebook page based on posts per day to quantity of fans.
Facebook Spanish Engagment Options
See the top 4 methods used by Fortune 1000 firms to engage Spanish speaking Hispanics on Facebook.
See the top 4 methods used by Fortune 1000 firms to engage Spanish speaking Hispanics on Facebook.
Why Marketing to Hispanics through Social Media Works
Presented November 17, 2010
17% of the U.S. population is Hispanic, and, by 2013, the purchasing power of this group will exceed $1.3 trillion. At the same time, Hispanics are very active online, including the use of social media to make purchasing decisions. View the presentation from the Web Analytics Wednesday conference.
Presented November 17, 2010
17% of the U.S. population is Hispanic, and, by 2013, the purchasing power of this group will exceed $1.3 trillion. At the same time, Hispanics are very active online, including the use of social media to make purchasing decisions. View the presentation from the Web Analytics Wednesday conference.
Social Media Spanish Capability Statement
Social Media Spanish (SMS) is a service that enables brands to fully engage with their Spanish speaking clientele. SMS allows clients to increase awareness of their brand, increase visits to their stores or websites, and ultimately leads to increased purchases.
Social Media Spanish (SMS) is a service that enables brands to fully engage with their Spanish speaking clientele. SMS allows clients to increase awareness of their brand, increase visits to their stores or websites, and ultimately leads to increased purchases.
